ExecutionThe Hops: Beer & Basketball podcast is catered to listeners with an affection for basketball and beer. How should our logo look to attract people with these interests?
InsightThe logo should be related to both the world of basketball and the world of beer. The logo concept is a sports mascot logo of a hop plant, which is the plant used to prepare beer. Visual design inspiration comes from streetball culture, recreational and youth league basketball jerseys, and professional sports logos.
Execution:
/ Graphic Design [Adobe Illustrator + Adobe Photoshop]
/ Concept
/ Logo Design
Role:
/ Freelance Graphic Designer

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