Challenge: What would a non-profit solar power advocation company marketed towards 18-35 year olds in New York City look like?
Insight: Many young adults in New York City are unaware of how the ways that they obtain their heating, cooling and electricity negatively affect the earth and its natural resources. It is a sensitive conversation involving the death of mankind and the earth's existence. Sunrize Revival takes more of a light-hearted and lively approach to solar power initiatives and renewable energy with a hopeful eye toward the future.
Execution:
/ Graphic Design [Adobe Illustrator + Adobe Photoshop]
/ Campaign Concept + Marketing Strategy
/ Copywriting
Role:
/ Graphic Design Student [Senior Project]
Execution:
/ Graphic Design [Adobe Illustrator + Adobe Photoshop]
/ Campaign Concept + Marketing Strategy
/ Copywriting
Role:
/ Graphic Design Student [Senior Project]