Challenge: How can Walmart market and advertise products sold in-store and online during celebratory times of the year?
Insight: National Cookie Day, National Cupcake Day and National Pastry Day occur annually within 11 days of each other. General Mills, a brand sold at Walmart, has a variety of dessert-related products. Walmart's 'Great Value' in-house brand also sells related products in a more affordable price range.
Execution:
/ Graphic Design [Adobe Illustrator + Adobe Photoshop]
/ Campaign Concept
/ Logo Design
/ Social Media Ads
/ In-Store Ads
/ On-Site Ads
/ Copywriting
/ Graphic Design [Adobe Illustrator + Adobe Photoshop]
/ Campaign Concept
/ Logo Design
/ Social Media Ads
/ In-Store Ads
/ On-Site Ads
/ Copywriting
Role:
/ Graphic Designer [Walmart Connect]
/ Graphic Designer [Walmart Connect]